If you are starting your own business, there are a few basic trading rules you need to know, as well as some techniques to effectively use the resources you have. Since business is a kind of staging game, where the prize is your profit, it is especially important to be able to tactically correctly perform actions. One of such cases is displaying a display case.
Instructions
Step 1
Analyze your audience. Before deciding what and how to put on the showcase, determine which of your products is of interest to the buyer. And depending on your goals, do different calculations.
Step 2
If you need to sell a long-standing product, put it forward in the most conspicuous place. Make the price tag brighter and bigger for him. What needs to be sold first should catch the eye of the buyer.
Step 3
If you have some particularly profitable product that you received at a low price, but were able to make a large mark-up on it, then perhaps you should place it in the center until this item has lost its relevance.
Step 4
Decorate your display case, especially when it comes to an outdoor display case facing the street. How gray and unattractive the half-empty gray walls of such shop windows look, not really filled with goods or decor. Such a showcase just on the contrary drives visitors away from your place, discouraging the desire to visit you. Each showcase is like a separate store - so create an image for it. Fill it with assortment, create a sense of wealth, insert at least the usual themed cardboard art on the sides. This will show that the owner had a hand in her, which means that he loves his job.
Step 5
Keep your display case clean at all times. Dirt, dust and other debris show only a "devil-may-care" attitude, which, of course, will negatively affect the entire store.
