How To Start A Publishing Business

Table of contents:

How To Start A Publishing Business
How To Start A Publishing Business
Anonim

The publishing business does not require large investments, but if successful, it brings huge profits. Therefore, the prospect of starting a publishing business seems very tempting to many. But in this case, you can face a lot of trouble if you are not ready for them.

How to start a publishing business
How to start a publishing business

Instructions

Step 1

The publishing niche of the market is considered open. The point is not the lack of competition, but the specifics of this case. People can read as many good books as they want, and buying a book from one publisher does not mean a loss for another. Therefore, do not listen to those who will tell you that nothing will come of it.

Step 2

Find money. Don't count on a bank loan. It is not issued for the publishing business, because this business is considered quite risky. After all, a new book has a chance of both success and a deafening failure. However, the costs will be small: registering a company, renting an office, buying several computers and programs for them, salaries of employees. The working team of a starting publishing house may include an editor-in-chief, an accountant, heads of production and sales departments, and a good layout designer.

Step 3

Register a legal entity (CJSC or LLC), indicate in the charter "Publishing books". It will take $ 500-600. Register with the Russian Book Chamber to assign ISBN codes to the published books. The latter will cost 500 rubles for one.

Step 4

Define your capabilities and target audience. At the moment, 20% of action-packed literature is sold in Russia, 20% of educational literature, 15% of fiction and books for children and adolescents. The remaining percentages are split roughly equally between science fiction, contemporary prose, and business books.

Step 5

Find authors. Of course, good sales require someone with a well-known name. But the promoted authors are unlikely to want to work with a budding publisher. There is a way out: promote the authors yourself. Finding really good literature is hard. But there are a huge number of literary contests, forums and blogs for aspiring writers. If you don't have a literary flair yourself, get an editor.

Step 6

Consider advertising for published books. Perhaps one or two of them should be emphasized. Which books should you choose? With the most original plot, understandable language or an interesting author. The author's contract stipulates that the publisher is obliged to pay the author a fee, 7-12% of the cost of the entire circulation.

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