M. Video is a constantly developing company with representative offices throughout Russia. However, this was not always the case. M. Video's story began with a small store in Moscow.
Instructions
Step 1
It happened in 1993, when the management of the current company opened a video equipment store. In a short time, it has become very popular among buyers, who are becoming more and more every day. Therefore, some time later the company opened several more similar points in the center of Moscow. Soon, the management registered the M. Video trademark, and in September 1993 presented the buyers with a professional service center. At that time, there was no analogue to it yet. In the next four years, the number of outlets has grown significantly (the company already owns seven stores).
Step 2
In 1997, two significant events for the company took place at the same time: the M. Video training center was created (now it is the company's Corporate University) and a trade and service complex for electronics and household appliances was opened. At that time, it was the largest in Russia.
Step 3
In 1999, various promotions began to be held in M. Video stores. One of them is "Old TV". You could use it to bring your old TV, and get a new one with a 15% discount. At the same time, the company's stores began to offer free shipping and many other programs, which were later taken over by competing networks.
Step 4
In 2000 M. Video company literally made a breakthrough in the market. Together with Russian Standard Bank, she was one of the first to provide customers with the opportunity to purchase goods on credit. In the same year, two large M. Video electronics hypermarkets were opened in Moscow.
Step 5
Since 2001, the company began to open representative offices in the regions. In parallel with this, she launched her website, which received the prestigious award and became the best business website in 2001.
Step 6
In 2005, M. Video continued to develop trade in the regions, and also provided customers with the opportunity to purchase goods online. For the convenience of customers, in 2007 M. Video service center was switched to a round-the-clock operating mode.
Step 7
Currently, the company pays great attention to increasing its market share in the cities where M. Video stores operate. In addition, she also plans to develop new regions of the country.
