Formless robes in the wardrobe of pregnant women are gradually being replaced by elegant suits and dresses. The niche in the sales of products for expectant mothers is gradually filling, but you still have the opportunity to open this lucrative business. Register your company officially and start working.
Instructions
Step 1
Find a room for your store. When choosing, be guided by the price category of your product. For the sale of economy-class and mid-range clothing, it is better to locate a store next to a clinic and not far from public transport stops. For high-income clients, try to find a central location that is easy to reach from anywhere in the city.
Step 2
Find product suppliers. The easiest way to do this is via the Internet. There are many sites that collect and categorize this information. Compare price categories in different positions, read the terms of delivery and payment. Ask your acquaintances, perhaps they know a company that wholesale maternity products.
Step 3
Buy shop equipment and design a store. Purchase display mannequins and full-length mirrors. Set up comfortable and spacious fitting rooms. Do not forget that pregnant women get tired quickly, so you need to organize a place for them to rest. Remember that men often go shopping with expectant mothers; you need to organize a waiting area for them.
Step 4
Purchase a product. The beauty of a store for pregnant women is that they can get a lot of things in one place. Take care of the convenience of your customers. In addition to clothing, you need to purchase personal hygiene items, cosmetics for pregnant women, and bandages. Subscribe to moms-to-be periodicals and themed books.
Step 5
If the space allows, organize a kind of club for pregnant mothers. This will attract new, regular customers to the store. A good help in promoting your business will be the creation of an online store. Thus, residents of other cities will be able to use your services.
