You can make money in a small business if you choose the right vector for applying forces. For this, it is important to draw the right conclusions from the market situation in your region. If we talk about the most promising niches, then today everything related to the provision of services belongs to them.
It is necessary
- -Marketing research;
- -Business plan;
- -Marketing plan;
- -Room;
- -Staff;
- -Calculation.
Instructions
Step 1
Analyze the situation, what services are in demand in the city where you are going to open a small business. As a rule, in any locality, that which is connected with the service is constantly popular. These can be dry cleaners, laundries, delivery services, minor clothing repairs, etc. When opening a business related to the service, you will not be left without clients.
Step 2
Calculate the costs that are required at the initial stage. This may include funds for registering a legal entity, renting an office and production facilities, purchasing equipment, raw materials, marketing and promotion. Decide whether you will use borrowed funds or handle personal. In the first case, you need to write a financial plan showing in what time frame and in what parts you will repay the loan.
Step 3
Make a complete cost estimate for the services you provide. It should include all costs that will accompany the service. For example, if we are talking about such a small business as an apartment cleaning company, consider the cost of consumables, a car for delivering workers to the site, their salaries, and other overhead costs. Add the desired markup to this amount. So you can correctly assess the services provided.
Step 4
Develop a marketing plan. It should include such sections as a description of competitive advantages; consumer preferences; promotions aimed at winning customers; advertising and PR, with the help of which you can inform potential customers about your existence; sales program.
Step 5
Hire staff to handle the work of your small business. The compilation of the staffing table should be accompanied by the development of job descriptions. Do not try to use standard ones: instructions tailored to the needs of a particular business are more correct choice. Do not forget to familiarize the applicant for the vacancy with the requirements for it at the interview stage. When signing an employment contract, ask the employee to sign and under the job description. If you approach a small business with great responsibility, it will allow you to earn quite decent money.
