A photo studio that provides a "photo for documents" service, according to experts, today is one of the simplest types of business from an organizational point of view. It is enough just to find a good location for it, and the rest, as they say, is a matter of technology.
It is necessary
- -4-6 square meters of area on a sublease basis;
- -equipment for photographing and printing photographs (camera, flash, tripod, computer, color photo printer);
- - furniture for your workplace and furniture for customer service (table, two chairs, hanger, mirror);
- - one or two salaried operators;
- -means of outdoor advertising (signboard, pillars).
Instructions
Step 1
Lease a small area in the sales area of a store or in a shopping center under a sublease agreement - only 4-5 square meters will be enough. It is not advisable to buy a room to open a "photo for documents" - the place may not be as good as you expected. The main requirement for the location of the photo studio is as much traffic as possible, the proximity of various government, educational institutions and large business centers.
Step 2
Purchase equipment for a photo studio - a digital camera with a flash and a tripod, a computer with a color photo printer and a scanner. In addition, you can get photo lamps and an umbrella to diffuse light. In your work, you will need specialized software (primarily Adobe Photoshop), as well as furniture for your workplace and for the convenience of visitors - a table, chairs, hangers and a mirror.
Step 3
Order a signboard and pillars from an advertising agency to attract customers - when a person is looking for a place where he could be photographed for a document, he first of all looks for the corresponding signs with his eyes. It is also effective to print and distribute flyers around your photo studio. Advertising on the Internet and in print media in the case of the "photo for documents" service is considered ineffective.
Step 4
Find one or two shift operators to work with your photo studio. If you are going to photograph people on your own, then one "shift" will be enough for you, but if you will only deal with organizational issues, then you need to hire two workers, preferably promoting them not only with salary, but also with a percentage of daily earnings.
