You are determined to quit your job and start your own business. Or have not left yet, but are just getting ready. You have a very strong desire to do business and some capital for these purposes. How and where to start, what is the first step to take?
Instructions
Step 1
The basis of business is not a few higher educations, not an MBA, not a huge capital, but the spirit of entrepreneurship: the ability to create, come up with a fresh idea or take advantage of someone already created, a successful search for the possibility of its implementation, work with clients. Actually, this is the most important thing to start with. To do this, it is not at all necessary to leave work or have a certain amount of capital (some start a business from almost zero). If you already have an idea, you've done some of the work of starting a business.
Step 2
Who can benefit from your idea? How to promote it? The answer to these questions is not so easy, but it is not difficult either: you can do a little marketing research on your free day using the Internet. For example, you are thinking of opening an online store of tights and lingerie. Enter in the search engines Yandex or Google the corresponding query ("buy tights", "where to find inexpensive lingerie") and analyze at least ten sites offering to buy these things. What are the price categories in this sector? What brands of tights and lingerie are popular? How are the websites of online stores arranged? Thanks to this, you will be able to understand what is in greatest demand, which groups of people prefer certain things, how it is worth or how not to create sites for online stores.
Step 3
Start looking for suppliers and customers right away. At first, you can go through the same Internet, write a letter, discuss prices and possible discounts. The second is a little more complicated: the first clients will most likely be your acquaintances. This may be a little perplexing to some, since we tend to hide our endeavors from acquaintances if we are not sure of their success, and new entrepreneurs very often have doubts about their success, which is understandable. It is worth trying to overcome your embarrassment, because this is your case. At first, every client is important to you, whoever he may be. Therefore, be sure to send everyone messages on social networks and letters about your endeavor, or better just call people. Make business cards and hand them out when you meet. People need to be willing to buy your product.
Step 4
For an online store, the site is very important, so it should be your first big spend. You should not settle for inexpensive offers from friends who have just learned how to create websites for business, it is better to use the services of an experienced specialist. As soon as the site appears, spend on contextual advertising: it usually attracts customers of online stores well.
Step 5
Your further actions should be registration as an individual entrepreneur and renting a small space for a warehouse. If you plan to deliver linen and tights using couriers, then you will need to hire one or two couriers to start, or conclude an agreement with a courier service. But at first it will be possible to practice "self-pickup" of goods.
Step 6
Separately, it should be said about the rental of premises. For an online store, it is not at all necessary to have a premise in the city center, but it still should not be too far, at least let there be a metro station nearby. Most likely, the client will choose the pick-up point to which he needs less travel. In addition, if couriers each time have to get to the client by several means of transport, they will have time to deliver fewer goods.
