How To Promote A Portal

Table of contents:

How To Promote A Portal
How To Promote A Portal

Video: How To Promote A Portal

Video: How To Promote A Portal
Video: Student promotion 2020.21 | How to promote student in student portal? 2020 2024, November
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Internet business is becoming more and more popular every year. The number of new portals of various subjects, on which their creators have high hopes, is increasing. However, in order for the Internet portal to be profitable, it needs to be promoted. It is important that your resource is visited and popular among the target audience. Otherwise, all efforts will be wasted, and you will lose money invested in the business.

How to promote a portal
How to promote a portal

It is necessary

  • - optimization;
  • - registration in search engines;
  • - registration in catalogs;
  • - articles;
  • - viral marketing;
  • - mailing list.

Instructions

Step 1

Optimization

The very first and most important step in the promotion of the portal is to optimize its internal system. All articles on your resource should be linked to each other. In other words, you need to place internal links from one page to another in order to transfer more weight to more significant pages. Do not create competing posts within the site for specific requests.

Step 2

Search engines

Register your portal in search engines Yandex, Google and others. The main number of visitors to the site comes from search engines.

Step 3

Catalogs

Now you can proceed to the next stage of promotion. Now it is important that as many people as possible learn about your portal. To do this, register your site in online catalogs. When your portal appears in directories, the target audience will learn about your resource and go to it to get the information of interest. In addition, search engines will see the new portal and search robots will start indexing articles on your site so that it will later appear on pages for search queries.

Step 4

Articles

After adding the site to the directories, you need to start promotion with the help of articles. You will need a thematic article about your portal and a catalog of articles, where you can place it. This promotion method has a great advantage. It manifests itself in the framing of the necessary text of links to the site in the article itself. This nuance is perceived positively by search engines.

Step 5

Viral marketing

Viral marketing consists of publishing unusual and shocking information on a website. This will interest users, whose number will grow steadily. As a result, you will get the target audience you need.

Step 6

Mailing list

It is very important to have your own mailing list. This method of promotion forms a permanent audience of visitors. In mailings, inform your customers about interesting information about news, discounts, sales, etc., depending on the topic of your portal. Do not forget to leave a link to your resource.

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