If you are one of the people who take whatever they like from the shelves in the supermarket without worrying about the price, then you are unlikely to be interested in what is written below. But for people who are interested in knowing how to save on food, this information will definitely come in handy. To save on food, you need to make a correct shopping list.
Products on the shelves in supermarkets are not scattered randomly, but with the expectation that customers leave more money in the store. There is such a profession - a marketer. His job is to develop techniques that will help buyers part with their rubles faster. Marketers know how the subconscious of an ordinary buyer works, and actively influence it.
For example, in supermarket windows at eye level, there are usually the most expensive items - this is the merit of marketers. This is a fairly effective technique, since many buyers do not look around, but take what lies right in front of them. And there are a whole bunch of such tricks in the arsenal of marketers. So it's not enough to just make a shopping list. To learn how to save money, you need to draw it up correctly.
Make a list in advance
It's always best to make a shopping list in advance. If you do it in a hurry, the subconscious mind will put pressure on you, creating the feeling that you forgot to write something. Start a notebook, writing down what you have run out or about to run out of - this is ideal. By looking in your notebook, you will know exactly what to buy.
More specifics
When compiling a shopping list for a store, always indicate in it what exactly you need to buy and in what quantity. If you plan to visit more than one store, list the groceries by store. Group products by category in the list. For example, write down tea, tea biscuits and sugar in one paragraph; beer, chips and dried fish - to others; toilet paper, napkins and cotton pads - the third. This will prevent you from running around the store. And the less time you spend in the store, the less likely you will not be able to resist and buy something unplanned. In general, when buying groceries in a familiar store, it is important to calculate your route in advance - this will help to minimize the risk of unplanned purchases.
Indicate priority
If you have a limited amount of money, mark the priority of purchases on the list. Lately, prices have changed frequently, and what you bought a month ago may not have enough money today. By specifying the priority of the products in the list, you will not have to think long about what to give up.
Go to the store with cash
It is better to take cash with you to the store, and so that you have very little extra money left. If you already go shopping with a card, imagine that you have exactly as much money on it as you need for the planned purchases.
It is recommended to end the grocery shopping list with a phrase like "That's it, no more purchases required." Thus, you give your subconscious mind a signal that you do not intend to buy anything else.
