The pharmacy business brings millions of dollars to its owners, especially when it comes to large pharmacy chains. People have always been sick, are sick and will be sick, and the majority of Russians do not save on their own health. The success of a new pharmacy will depend not only on its location, assortment and pricing policy, but also on the name chosen. What name will attract a steady stream of customers to your pharmacy?
Instructions
Step 1
Choosing a name for a new pharmacy is a rather complicated and responsible process. First of all, the name of a pharmacy should be unique, that is, it should not coincide with the names of other pharmacies in the city or large pharmacy chains. Be sure to enter the name into Google before accepting any option to avoid duplication. At the same time, the name should correspond to the theme of the medical business and evoke positive emotions among visitors. Good variants of the name can be "Shop of health", "Zdravnitsa", "Our pharmacy" and so on.
Step 2
When choosing a name, it is also important to consider its complexity. Too intricate and long names are hard to remember and get confused in the head. A good marketing title should be catchy, clear, and easy to read. A person passing at high speed in a car is unlikely to have time to read a name such as "Avicenna Pharmacy" or "Kind Doctor Aibolit".
Step 3
The name of the pharmacy can also reflect the specifics of your new business. For example, if your pharmacy specializes in traditional medicine, you can call it "Doctor" or "Zhivitsa". If your pharmacy differs from competitors in low prices, then you can reflect this feature in the name, for example, "Cheap Pharmacy" or "Low Price Pharmacy". If you want to open a business class pharmacy, you can call it "VIP Pharmacy" or "Elite Pharmacy".
Step 4
It is not recommended to use letters of the Latin alphabet in the name of the pharmacy, since the bulk of the customers of pharmacies are pensioners and people unfamiliar with foreign languages. The name should be understandable to clients of different ages.
