The name plays a significant role in business promotion. A beautiful and sonorous name of a car dealership can attract potential consumers, and a complex, difficult to pronounce, incomprehensible one can scare away.
It is necessary
- - dictionaries;
- - paper;
- - a pen;
- - fantasy.
Instructions
Step 1
Most often, compound names are chosen for the names of auto trading platforms. So, one of the parts of the name can be the common "auto", "motors". As a rule, the second part of the name is the car brand or the status of the cars sold. For example, "BMW-Auto", "Avtomir", "Renault-Motors", "Elite-Auto", "Auto Premium" and others. In order to compose this kind of name, arm yourself with a pen and paper, and write the words that come to mind in two columns. Then try to make them together in different variations, writing out the most interesting variations.
Step 2
You can also add the names of competitors to the list for comparison. By analyzing them, you can remove banal and unattractive ideas.
Step 3
Try using dictionaries. In this case, it is not necessary that the name be in Russian. But when choosing foreign words, be sure to clarify their meaning.
Step 4
Invite potential clients to participate in idea generation. Such a promotion will not only help you come up with an original name for your car dealership, but will also attract the attention of consumers. If you already have options, suggest choosing the best one by voting. Be sure to present the winner with a valuable prize. This could be a gift certificate or your dealership's discount card.
Step 5
Once you have chosen several name options, think about the future of your car dealership. Imagine how the logo, signboard, advertising materials will look like, how the slogan of a car dealership will sound, what domain name you will choose when creating a website.
