In organizing any business, especially in trade, it is very important to choose the right name. The capacious, sonorous name of the supermarket, which will be easy to remember, can attract many more customers, and in the near future become a well-known brand.
Instructions
Step 1
When choosing a store name, you need to think about its target audience. It can reflect the life values of potential customers, financial condition, etc. A sign with the name should not cause unpleasant emotions in buyers and be associated with bad moments in life.
Step 2
In order for the name to be surely liked by most of the future buyers, you can hold a competition among them for the best idea, or offer to choose from the existing ones. The prize can be gift certificates for supermarket goods or discount cards. This will attract the attention of consumers, help to immediately find customers for the store.
Step 3
It is advisable not to choose a proper name for the name. In the future, when selling a business, not everyone wants to buy a chain of stores with the name of a stranger. But you can take part of the names and surnames as a basis, combine them and come up with something very interesting. For example, when "adding" Dasha and Zhenya, the original "Even" can be obtained.
Step 4
The name can be directly associated with the field of activity by adding the words "market", "bargaining", etc. For example, options such as CityMarket, Mnogotorg will sound great. But don't overdo it by including detailed descriptions in the title. So, the name "Deshevtorgproduct" will be very long and difficult to remember.
Step 5
Try to avoid templates and too common names, get creative. This is what Kodak, Xerox and many others did in their time. Now they have become so firmly embedded in the lives of consumers that instead of "I'll go, I'll make a copy", many say "I'll go and take a copy."
Step 6
If you want to call a supermarket a foreign word, do not be lazy to find out what it means. But it is advisable to use only the words common in everyday life of your customers for the name of the supermarket.
