Have you recently opened an atelier and do not know how to attract a large number of clients? How to create effective advertising for your business? Let's look at the possible options for the promotion of the atelier.
Instructions
Step 1
Advertise your atelier's services through newspapers, radio and other available media. It is possible to create advertising leaflets with a detailed description of the advantages of your particular studio.
Step 2
Collaborate with shops selling fabrics and sewing supplies. You can put your order takers in similar stores.
Step 3
Create bright, eye-catching business cards for your atelier, leave them in clothing stores. For example, in a store that specializes in trousers, ask the sellers to use the following speech module: “In this atelier, a team of professional craftsmen will quickly and efficiently help you with hemming trousers, as well as help you solve other problems with sewing and repairing clothes.”
Step 4
Open your own designer clothing store, which will be named the same as the atelier, for example, the name of the hostess. Such a step will make it possible to produce tailoring not only to order, but also to the showcase of the salon, preventing downtime of the working staff.
Step 5
Create a website for your atelier on the Internet. On it, you can tell in detail about the services provided, provide information about the craftsmen working for you, post photographs of the finished product. Do not forget to include the address and phone numbers of your atelier.
Step 6
Make an online store of your sewing products. Submit a catalog of goods with a detailed description and the possibility of ordering with home delivery. To attract customers, you can set up a system of discounts.
Step 7
Offer your services to any company or corporation that makes clothes for employees in the same corporate style. For example, for employees of a chain of stores or pharmacies who have a single work uniform.
Step 8
Arrange various discounts on the cost of your atelier's services, for example: depending on the season, for one or another type of clothing.
