The financial crisis has a detrimental effect on both the employees of the company and the organization. Proper motivation of employees who occupy key positions plays a huge role in maintaining the company. To overcome the crisis, the company is recommended to invest in projects that were considered earlier, as well as start exporting goods or producing new products that are in demand on the market.
Instructions
Step 1
During the financial crisis, employees of the company expect a decrease in wages, and then a reduction, loss of work. The most important thing for an organization is to retain talent in key positions. Strengthen employee motivation. A picnic, corporate party or other party organized by the company can serve as a good help. During one of the events, employees will get positive emotions, get closer to each other.
Step 2
Another way to increase employee motivation is through training. As a rule, specialists in leadership positions are invited to such an event. Educate employees about their role in the business. Tell employees how important it is to maintain team spirit within the team. Indicate what actions need to be taken to keep the company, stay in your job, or get a higher position.
Step 3
Many companies in the pre-crisis period prefer to use proven marketing gimmicks. But in times of crisis, they often cease to function. Therefore, start producing new brands of products that will be inferior in cost to existing products. A cheap and high-quality product can be promoted on the market and its demand can be increased.
Step 4
Invest in projects that were previously considered, but management preferred not to take risks. Risk is the basis of any business, but it must be justified, calculated. The percentage that the venture will fail should be low.
Step 5
Promote your product for export. If before the crisis you held a normal position within the country, during the crisis it is advisable to offer products abroad. This will help you increase sales while maintaining your firm.
Step 6
If reductions are inevitable, give workers two months' notice. Employees will benefit from being able to perform their job function in times of crisis. Therefore, explain to the specialists how useful they will be to the company in the last days.
Step 7
You can increase employee motivation: reimburse costs, increase severance pay.
