A good name is half the battle. The traffic of the store and, accordingly, its revenue depends on a good name. In the future, a well-chosen name can become a company brand. Also, the title can be a great advertising tool. The name of the children's department should be easy to pronounce, memorable, associated with children.
Instructions
Step 1
Define your target audience and build on that.
Step 2
The name should evoke positive associations. Do not under any circumstances name the store by the names of the negative characters of children's books - this can scare away visitors.
Step 3
Naming the children's department by names is also a bad idea. "Olya", "Katya" and "Masha" are not a good option. Names can evoke unpleasant memories and associations in potential buyers.
Step 4
When calling a store with a word in a foreign language, do not forget to specify its exact meaning. Perhaps, behind its euphoniousness, there is a complete inconsistency with the theme of the children's store.
Step 5
Show your name to a few people, listen to their opinion, maybe they will lead you to the right thoughts. Avoid stamps, non-original names, even if they are used by stores in other cities. Individuality is always valuable.
Step 6
The name of any store or company should be associated with the field of activity of the organization. This rule is also true in the case of choosing a name for the children's department. Children's books and cartoons, the names of goodies, etc. can be a good source.
Step 7
You can contact an advertising company specializing in this area, which will choose a good name for you. But this, of course, will have to shell out a lot of money.
