You have opened a creative store. We did everything right: bought the necessary goods, hired a staff of sellers. And you are waiting for your store to bring the long-awaited profit. But it turns out that not everything you dream about comes true right away. If everything is simple enough at the grocery store, then making a profitable store of goods for creativity is not an easy task, but it is creative and doable. Simply, you need to take a number of very important steps.
Instructions
Step 1
Master classes. Be sure to hold various free master classes for buyers on the territory of your store with the participation of craftsmen of arts and crafts. Uncovering the secrets of handicraft, you will not only attract new customers to the store, but also make the store profitable. Make it a rule to hold them regularly on Saturdays or Sundays. This creativity will make your store profitable and engaging for customers.
Step 2
Qualified product information. Do not spare funds for staff training. Professional information will not only prevent the buyer from leaving empty-handed, but also encourage him to make new purchases. Better yet, hire people who are creative.
Step 3
Availability of examples. The store must have examples of work in different techniques and with the use of specialized effects. For example: how a modeling gel or structured paste can be used. Not all shoppers are aware of the creative possibilities of products. But, to see how beautiful it is, all buyers should have a chance. To make a store profitable, you need to use all the creative possibilities.
Step 4
Customer incentive system. Introduce a system of discounts for regular customers gradually. Conduct various promotions on a regular basis. This is very popular with buyers. You can also make your store profitable by organizing various creative contests for buyers with small prizes for the winners.
Create an atmosphere of creativity and goodwill for them in the store.
