Despite the increased competition, wedding agencies, according to analysts' forecasts, will be in demand for a long time to come. If you really think you can organize a great celebration, start your own business without looking at the risks. The costs of setting up an agency are minimal, and the possible prospects cannot but inspire.
Instructions
Step 1
Register an agency with the tax office of your city. Pay the government fee and set up a bank account. Get a cash register and a seal. Organization of weddings does not require any licenses, so you can start working immediately after registration.
Step 2
Find an office space. Of course, you can meet with customers in parks, but the office will give you solidity, and customers will be bribed by a cozy atmosphere. Decorate the room with wedding supplies.
Step 3
Find a staff. This issue must be approached very carefully, since the reputation of the entire agency depends on the quality of the wedding organization. You can save money on the services of a florist, hairdresser and driver by ordering these services from intermediaries at affordable prices. But the photographer and the toastmaster should be chosen only from a list of professionals. It is not necessary to hire an employee for bookkeeping; it is quite possible to take advantage of the offer of companies that provide this service.
Step 4
Arrange discounts with flower shops, pyrotechnics, beauty salons, ateliers and car rental companies. Usually these organizations agree to such concessions, counting on standing orders from the agencies.
Step 5
Discuss with the registry office the possibility of outdoor weddings for a fee. Call all restaurants and large cafes in the city and find out the cost of renting a hall and the average bill per person.
Step 6
Decide which segments of the population you are willing to work with. If you need to reach the entire audience of potential clientele, hire several managers who will work in different directions. Do not trust one person to organize a gorgeous wedding and an economy option, otherwise these orders will soon acquire similar features.
Step 7
Make a website for your agency. Most of the audience will be able to find you precisely thanks to the Internet. Build social media communities. Be clear about your options and offers. Advertise on search engines and wedding directories.
Step 8
Prepare a portfolio. You must demonstrate to clients the services you can provide. Arrange with a photographer, videographer, florist and hairdresser to provide examples of work. Decorate all of this in the form of advertising brochures and always show the portfolio to customers.
Step 9
Advertise the agency. Advertise in the newspaper, print flyers and business cards. Ask organizations that are willing to partner with you to distribute business cards to their clients. After all, this will affect their profits as well.
Step 10
Make a price list of your services. The profit of the wedding agency is 10% of the total cost of the celebration, which does not include expenses for the banquet. Specify the conditions that guarantee full execution of the order on your part and payment by the client. If you are planning to create service packages, then define a fixed payment for your labor. Many clients are intimidated by the perceived commissions.