Twitter is a unique service among social networks that allows you to communicate in real time using short messages of no more than 140 letters. This feature means that posting to Twitter requires more detailed consideration.
Instructions
Step 1
Use tweriod.com to determine when your posts will have the greatest impact on your readers. This is the best time to tweet.
Step 2
Write several times a day. Short real-time messages mean you can write more often.
Step 3
Grow your readership by posting engaging content.
Step 4
Use a link shortening service like bit.ly. With fewer characters, you can include more URLs in your tweet.
Step 5
Use keywords that are relevant to your company to improve SEO. For example, the location of the company or a link to your website.
Step 6
Monitor keywords relevant to your industry with HootSuit to start a conversation with a prospect.
Step 7
Join trending conversations using the hashtags of the day. Your tweets will appear in search of this trend.
Step 8
Mention industry leaders in your tweets to grab their attention and possibly engage them in conversation.
Step 9
Create tweets with links to your site to improve your link building strategy, but don't over-promote it.
Step 10
Repost interesting news or educational mailings for your readers.
Step 11
Take advantage of the new features to insert videos and photos into your posts. This will diversify your page.
Step 12
Tell us about what your company is doing right now. Twitter Quick Posts are ideal for providing updates to your audience.
Step 13
Don't forget to tweet this weekend. The best time is from 10 am to 2 pm. During this time, users are most active.