Competition in the catering industry today, without exaggeration, is enormous. However, this trend gives rise to the opening of more and more cafes, which, in the struggle for the client, offer interesting solutions and a good menu. With the right approach to opening your cafe, you can succeed even with a small investment.
It is necessary
- - premises;
- - start-up capital;
- - equipment.
Instructions
Step 1
Open your own company by choosing the most convenient form of doing business. For a small cafe, it is enough to register as an individual entrepreneur. After that, proceed with the settlement of all administrative issues. Obtain a permit from the fire inspection and a certificate of the sanitary and epidemiological service.
Step 2
Take up the search and repair of the premises. Pay attention not only to the location of the future cafe and the state of the building, but to all organizational issues: sewerage, electricity, garbage disposal, security. The premises should be located in a passageway, for example, a business district of a city or a large shopping center. This way, you can save a lot on advertising, as most customers will come to you in passing due to the convenience of your location.
Step 3
Pay special attention to the design of your cafe. It is better to develop a unified concept by contacting the services of a professional. Remember that your guests will definitely look at the surroundings, so the decor should be non-trivial and memorable. The main idea of the decoration should fit into the overall concept of your establishment. For example, if you decide to make a cozy cafe in a retro style, buy vintage furniture, add artificially aged accessories to the design, buy dishes and clothes for staff that are typical for a particular era.
Step 4
Design your menu based on the positioning of your cafe. A downtown establishment requires a variety of dishes that busy people can eat at lunchtime without waiting for a long preparation. About 60% of the menu should be familiar and common dishes. You can add your own flavor to them, but at the same time leave it recognizable. Allocate 40% of the menu to new items and constantly updated items that will attract new guests.
Step 5
Find good staff for kitchen work and room service. It is the waiters who are responsible for the reputation of your establishment and the mood of the guests. Conduct trainings and improve their professional level.
