Sports nutrition is a fairly rare product, so competitors won't breathe down your back. But it is not so easy to organize the sale of sports nutrition correctly. Arm yourself with the following tips for selling sports nutrition and feel free to open a store.
Instructions
Step 1
First of all, think about the quality of your sports nutrition. Usually sports nutrition consists of protein, water and vitamins. Partner with trusted suppliers with a good reputation. After all, the health of your customers and their desire to return to your store to make a second purchase depends on the quality of the product.
Step 2
Describe in detail the business plan of your store, think about why you are better than your competitors. Perhaps you will put on a product lower than market prices, or you will run seasonal promotions with the involvement of nutritionists, fitness trainers and athletes. Such events will attract the target audience, and these are mainly young people under 40 years old.
Step 3
Think over an investment plan, after what time the payback of your store will approximately come. The marketing plan includes a good store location. To keep the store visible, it is best to rent a space near a metro station or in a busy area. You can also organize the sale of sports nutrition near fitness clubs and sports complexes.
Step 4
The new store must be registered with the tax office, and all the necessary documents for the establishment must be coordinated with the district administration. The premises of the store must meet sanitary standards.
Step 5
It is necessary to purchase the appropriate equipment for storing sports nutrition: refrigerators, racks, showcases, as well as a cash register, scales (in the case of selling dry mix by weight), etc.
Step 6
On the first day of your store, arrange a real party for potential customers. Distribute free small jars of sports nutrition to everyone along with a flyer about your store near sports complexes, pools and fitness centers. So more people will know about the store, and your cash proceeds from sales will increase every day.