The creation of a company logo is a serious task, since its recognition depends on the logo. When creating a logo, it is important to collect as much information as possible about the company in order to correctly understand it, to decide on the logo format, its concept and color scheme.
Instructions
Step 1
The company logo is its symbol. It should be recognizable and memorable, distinguishing the company from competitors. The nature of the logo design (for example, strict or funny) depends on the developer and the wishes of the client.
Step 2
The first step in creating a logo is collecting information about the company. for which you come up with a logo. What is this company, what does it do, how does it differ from competitors? It is equally important what the target audience of the company is. The information can be provided by the company itself or it can be found on the Internet. In any case, the more information there is, the better: you will form the most accurate picture of the company.
Step 3
Make some sketches. Surely some of them will seem more successful to you than others, and you will begin to develop it. By sketching, you will decide what your logo will be: will it be textual, or will it consist of text and graphics? Both that and that option can be successful, but in some cases it will look much more advantageous, for example, a strict text logo.
Step 4
After working on the sketches, transfer the most successful ones to the computer and see how they look on the screen. This is very important because logos look differently on paper and on screen.
Step 5
The logo shouldn't be too bright, so be careful with colors. A good logo is obtained by using one or two colors, or one color and its shades. Each color carries a certain message, therefore, when choosing colors, it should be borne in mind that a strict logo should not, for example, be made bright red or orange.