If you have an idea to create your own small business by opening a fashion store, but you don't know what to do and where to start, it doesn't matter. Follow the simple instructions and you will succeed.
Instructions
Step 1
First of all, decide on the concept of your future store. Start with who will be visiting your store. Elite wealthy buyers or the general middle-income population. Youth or people in years. To solve this issue, you need to analyze the city in which you live, its population.
Step 2
Decide which brands will supply your clothing. You don't have to choose only well-known brands, try something new. If the clothes of new little-known brands meet the requirements of consumers (they will be comfortable, stylish, of high quality and at an affordable price), then such clothes will be snapped up.
Step 3
Having developed the concept of the store, proceed to choosing a location. It is best if your store is located in a shopping center. Then it is more likely that customers will come to you. If there are no shopping centers in your city or you simply did not manage to get there, choose a place based on the characteristics of the city itself.
Step 4
When choosing premises, take into account the area of the territory you need. On average, it should be at least 100 square meters. Think for yourself - you need to attach a shopping arcade, fitting rooms, shop windows and so on somewhere.
Step 5
After choosing a room, prepare it for opening: make repairs where necessary, choose the style of the interior, equip it. Bring in the necessary furniture, equipment, appliances.
Step 6
Register your company. You can contact any law firm for advice.
Step 7
Pick up personnel: sales assistants, security guards, etc. At the first stage, the first two will be enough for you.
Step 8
Run ads. Now this work is being done by special advertising agencies. The more you advertise your store, the more customers you will attract.
