The sale of furniture is a serious business that requires appropriate training of personnel and the very place of sale - the store. The economic crisis, which affected all spheres of production and the economy, did not bypass the production and sale of furniture. In a highly competitive environment, furniture companies have to take into account all the nuances of their business. Here are some tips on how you can increase your furniture sales.
It is necessary
You will need a store or department in a hypermarket, a website, and a business coach's consultation
Instructions
Step 1
Decide on the range of your product. You might want to sell only kitchen furniture, or upholstered furniture, or, for example, exclusively sofas. This will allow you to represent this category of furniture in the most complete and diverse way.
Step 2
Decide on a location for your store. Try to choose a location that is in a crowded area, close to large shops and other public institutions. It is great if your store is located in an area where the wealth of residents will correspond to the pricing policy of your store and will be able to buy your sofas.
Step 3
Conduct a study on the age group of the people in your area. This will help you diversify your sofa range. If there are many children in the area, it makes sense to bring more furniture for children, if young people - pay attention to modern models, pensioners - your choice is simple and convenient models.
Step 4
Work with regular suppliers of goods. The supplier will always meet with a reliable and long-term client, reduce prices and give an installment plan.
Step 5
Decorate your trading floor. It should be spacious and comfortable enough, and its design should allow visitors to move freely between exhibits.
Step 6
Open a companion online store with the ability to view 3D samples.
Step 7
We constantly advertise about the replenishment of the assortment and the arrival of new models, distribute flyers in large hypermarkets.
Step 8
Make it a rule to conduct regular sales training for your staff.
