A blog is a platform on the Internet that allows business owners to communicate with potential customers, as well as to position themselves competently. It is important to understand the main points of the effective organization of this resource.
Instructions
Step 1
Start a blog on the free LiveJournal platform. It is one of the most popular sites with millions of business and consumer blogs already. You can use paid hosting, as well as buy out a name domain, but for the first time this resource will be enough for you. In the title of your blog, include either your name or the name of the brand you want to promote online.
Step 2
Post only useful and unique content on your LJ every day. There are several important points in this step. First, you must clearly understand the characteristics of your target audience, i.e. know what its representatives want. Help solve the most pressing problems of your visitors. Secondly, your articles must be unique, i.e. not copied from third-party resources. Make sure that their uniqueness is at least 95% according to the anti-plagiarism program, otherwise you may run into big trouble. Third, fill your Live Journal with material on a daily basis. Write at least one note a day. This will be the key to getting it on the search engines. Your blog will be visited by potential customers simply by entering the search terms they are interested in.
Step 3
Get involved in promoting your resource on the Internet. Place a link to LJ in all social networks, in comments on forums, on thematic blogs, in advertising mailings, etc. It is important to attract maximum attention to your brand and business. Gradually, you will gain a large loyal audience, which will eventually acquire your services or products.
Step 4
Organize feedback with your readers. Be sure to select one column on your LiveJournal, where indicate your contact information or simply create a feedback form. Also enable the commenting feature on posts. It will be a platform for communication with readers. Always answer their questions and suggestions.
