Donuts are burgers, with or without burgers, made from yeast dough, fried in oil and sprinkled with powdered sugar. A common variety of donuts are crumpets, traditionally made in the form of a small ring. And in fact, and in another case, they are in demand by the consumer audience.
It is necessary
- - business plan;
- - permits;
- - equipment;
- - products;
- - staff.
Instructions
Step 1
Conduct marketing research and write a concept in which the name of your future establishment, interior design, menu features, recruiting and service policies should be displayed. According to the concept, choose a place for a donut. It is desirable that it is located in a pedestrian zone with a constant consumer flow. Amusement parks and other weekend recreation areas do not provide sufficient customer traffic on weekdays.
Step 2
Write a business plan. It is best to do this, already having an idea of the location of the establishment, but before signing the lease. Unfortunately, the reality is that liquid premises of a small area find a tenant very quickly, so some kind of "fish" of the business plan must be prepared in advance. So, for example, in advance, you can draw up a specification of the equipment necessary to launch a donut shop, staffing, calculate fixed and variable costs, etc.
Step 3
Make cosmetic repairs. If a food company was previously located in the room, most likely there is no need to change the engineering communications. When changing a profile, in most cases, you need to start with them. Remember donuts are deep-fried foods, so it is especially important to have a good draft.
Step 4
Purchase and arrange processing equipment. His choice depends on the range of food and drinks that you are going to offer in the institution. As a rule, these are tea, coffee, coffee cocktails. Several additional desserts, if desired. You should not inflate the donut menu.
Step 5
Obtain permits for opening from supervisory authorities - fire inspection and Rospotrebnadzor. If they found any flaws, try to eliminate them as soon as possible. Every extra week of downtime comes with an additional burden on your budget.
Step 6
Create a marketing plan that includes advertising and PR campaigns, as well as promotions that will increase consumer loyalty and turn casual visitors into regulars.
