Catering is a fairly lucrative business area. Try to open a cozy cafe that does not require large financial investments. A properly delivered enterprise will pay off within a year, and then it will bring a stable profit.
Instructions
Step 1
Determine the format of your future establishment and write a detailed business plan. You can discover a family coffee, a romantic place for couples, a place geared towards children, young people, business center workers or city visitors. The more accurately you draw a portrait of a future visitor, the more accurately you will be able to formulate the concept of the establishment.
Step 2
The best places for cafes are the city center, as well as lively places on the periphery. Look for points with high traffic, close to public transport stops. It is important that the cafe opens in places where your potential customers are concentrated. For example, a children's or family cafe can be opened next to an amusement park - usually it only offers fast food, so you will have no competitors.
Step 3
Choose a room. The ideal option is a hall on the ground floor with large display windows. Window seats are always in demand, and a properly illuminated and decorated showcase will successfully advertise a cafe. Basements are more difficult to live in - they have no windows and there may be a problem with ventilation. A good move is to rent or buy a closed catering establishment and remake it to your liking.
Step 4
The design of the room depends on the concept. It is not necessary to spend money on expensive finishing materials and purchase solid furniture. You can furnish the cafe in an eclectic style - now it's fashionable. It is important that your establishment has its own recognizable face, zest. For example, a cafe can be styled as a loft, a summer veranda, or an apartment from the 60s. This design requires minimal repairs. Furniture can be different, and a variety of artifacts will serve as decor - figurines, vinyl records, hand embroidery, books, indoor plants. Do not be afraid of redundancy - it should be interesting for visitors to visit your cafe.
Step 5
Purchase equipment. A universal option is a combi steamer that allows you to cook a wide variety of dishes with minimal effort. A crepe maker, a roaster, a grill, and a good coffee machine will also come in handy. When buying equipment, consider the capacity of the room and the possibilities of ventilation.
Step 6
Design a menu. You should not offer expensive dishes - the mark-up on them will be minimal. Place your bet on delicious homemade or national cuisine from the available products. Think about how your establishment will differ from competitors. For example, you can offer a wide range of pies or fresh juices, specialize in delicious soups or original desserts.
Step 7
Calculate the average bill. The lower the prices in your cafe, the higher the traffic will be. However, you should not offer cheap alcohol - you will attract an audience that is unlikely to contribute to the high profits of the institution. The average bill can be increased by opening a culinary service at a cafe, takeaway trade, delivery options, and organizing festive lunches and dinners. Consider co-branding, the possibility of working together with holiday agencies, art workshops and other companies.
Step 8
Hire staff. For a cafe with 30-50 seats, two cooks and two waiters are enough, who also act as bartenders. Do not inflate the staff - it is better to motivate a few workers with a good salary and the possibility of a high tip.
