How To Sell A Banking Product

Table of contents:

How To Sell A Banking Product
How To Sell A Banking Product

Video: How To Sell A Banking Product

Video: How To Sell A Banking Product
Video: banking sales techniques 2024, November
Anonim

Banking products are check books, written agreements, contracts, bonds. They are used to help people and companies find solutions to financial problems. The bank acts as a financial intermediary in the process of exchanging a product for payment. Find out how best to present your products to your customers.

How to sell a banking product
How to sell a banking product

It is necessary

  • - Banking product;
  • - a financial survey of consumers.

Instructions

Step 1

Explore as much product information as possible. It is important to know which ones you have available, their limitations (both legal and financial) and their main features. Develop your approach to the specifics of each bank's product offer in order to choose the most suitable type of client for it.

Step 2

Organize a customer survey to identify their needs. Look at their ability to pay. Ask how long they are going to use the product and how much they hope to benefit from it. Find out what risks customers are willing to take. Are they ready for an increase in income with a possible risk, or are they more important to the reliability of the transaction?

Step 3

Match customer needs with suitable banking products. Any bank pursues both personal interests and the interests of the client side. Focus on the benefits of certain groups of goods, securities and debentures for different consumers. For example, a retiree would be more interested in a fixed income product than in a proposal with a complex and variable profit calculation.

Step 4

Provide customers with at least two different banking product options. Show the difference between cash flows in terms of down payments or investments and their return along with income. Explain the timing of the product and then let the customer ask questions.

Step 5

Recommend the final product of your choice to the customer and explain the steps you need to follow to purchase, as well as the amount of time it will take to complete the transaction. Handle the sale of a product or service properly. Contact your lawyer to certify the sale documents for the banking product and send a copy to the buyer.

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