Anyone who has wanted to try himself as an entrepreneur for a long time, but did not have enough start-up funds, can open a small store selling "cool" products. This undertaking, even with a complete failure, will not require large material costs, nor will it require a lot of experience in the field of business and commerce.
It is necessary
- - a room (or part thereof) with an area of 10 square meters;
- - assortment range from 100 items and more.
Instructions
Step 1
Find a small area for rent - on the ground floor of a building facing the street, in a shopping mall, or in any large department store. Your “cool product” will take up quite a bit of space, and you can really imagine the entire assortment on ten square meters. When choosing a place, two circumstances need to be taken into account - the most affordable rental price and the absence of direct competitors nearby, since the demand for jokes and gags is still quite limited.
Step 2
Contact the suppliers of items suitable for displaying at the gag store and order your first batch of items. The margin in such trade is more important than the turnover, so try to buy the cheapest products made in the countries of Southeast Asia, otherwise you will never cross the threshold of profitability. The assortment of a joke store starts from 100 items and reaches several hundred positions, so the more convenient suppliers you find, the better.
Step 3
Come up with an effective way to display and display merchandise in your store. There is no need to talk about any design decoration of a retail outlet that occupies only the corner of another store, therefore it is necessary that at least the goods themselves attract with their intricacy and variety. The breadth of the assortment and the presence of such conspicuous items as rubber masks depicting famous politicians will come in handy here.
Step 4
Find a salesperson to work in a funny store whose life position would be consonant with the theme of your trade. The popularity of the outlet strongly depends on the seller's ability to show "cool" products and make a judgment about them, of course, there is nothing to do here for the dull and indifferent. In recruiting, proceed from the fact that a promising direction for your activity is the organization of holidays and all sorts of fun events, and the people who were involved in this area are just what you need.
