Brick is known to be one of the oldest, most durable and practical building materials. In construction, it is customary to distinguish between several types of bricks: ordinary, building, facing (facing) and clinker (ceramic).
Instructions
Step 1
Ordinary brick is used, as a rule, for masonry walls. Facing bricks are more beautiful and varied in color, they are used for finishing work, both for laying walls and for interior work. Ceramic bricks, in turn, are used in the same way as facing, however, they are more durable to natural influences and time.
Step 2
The demand for bricks in this period is not too high, the construction of private houses, and also elite public housing, has been slightly suspended, while production is fairly well established and competition in the market is great. What to do, how to sell bricks in conditions of market instability, when there is no great demand for this material.
Step 3
We offer you several options for selling bricks that may interest the consumer. Present the product beautifully and competently using unconventional steps in advertising or proven, for example, photo models advertising products or famous personalities who will recommend this building material from personal experience. Sell building material as a decorative item for a multifunctional device. For example, put up an advertisement stating that such a brick can be used as a strength trainer, a stand for hot dishes, an item of self-defense, etc.
Step 4
Use your corporate identity for the facade of the enterprise, so that it serves as an example for the consumer.
Suggest new opportunities. For example, applying a logo or some well-known brand to a batch of finishing bricks.
Step 5
Offer all sorts of seasonal promotions and discounts, interest the client. So, for example, every customer gets a gift, or every second brick purchased is free, etc.
Step 6
Emphasize that the brick is unique, has super-properties, or it is handmade.
Offer additional services of bricklayers.
Use variety in colors, for example.
