Nowadays, people who are connoisseurs of beer prefer to buy a hoppy drink on tap. This business is very profitable and profitable, but when starting it, an entrepreneur can face various problems.
Before organizing the sale of beer on tap, first assess your strengths, because it is not easy to sell alcoholic beverages. To work, you will need not only registration with the tax office, but also a license to carry out this type of activity.
Register your company with the tax office. If you do not plan to work with legal entities, apply for an IP. Choose a taxation system. In your case, it is better to opt for a simplified system, since you will free yourself from paying several taxes (income tax, VAT, etc.) and will work on a more loyal reporting system.
Get a license to retail alcoholic beverages. Purchase a cash register and register it with the tax office.
To open a draft beer shop, find a room. When choosing a retail space, take into account all the requirements of the fire inspection and sanitary and epidemiological station, for example, your store must have an emergency exit. Obtain permission from the aforementioned inspections. Think about the location of the outlet, it is better to focus on those areas that are near the sleeping area.
Purchase equipment for the store. If you have some financial difficulties, you can find a supplier who will supply you with all the devices and devices for running this type of business. If you want to purchase it yourself, you will need about 200-300 thousand rubles (this includes the cost of beer taps, a rack, a refrigerator).
Find suppliers. Be sure to agree with them on all delivery times, the possibility of returning products, delivery method, etc. List all the beers you want to market. Please note that prices should be different, that is, for different categories of customers. Run an ad because your potential customers need to know about you! To do this, contact an advertising agency, because professionals work there.
Remember that when doing this type of activity, you will face a number of problems. Since the drink is "live", it has a short shelf life. Therefore, some of the beer will simply have to be poured out. In no case try to sell a sour drink, otherwise you will ruin your reputation.
