In the marketplace, a leader of any rank at one level or another has to represent his organization. At the same time, it is important to correctly prepare its full description. It is especially important to consistently systematize the most important information about the company in business planning: partners and investors read the description of the company especially carefully.
Instructions
Step 1
The scope of the description of the enterprise dictates the complexity, scale of its activities and the very business intent of representing the organization. The main information contains the full and abbreviated name of the enterprise, its parent body is called, the industry in which it conducts its business is indicated (industrial, agricultural production, services, construction, transport, etc.). A certificate is given: the year of foundation of the company, its location. It is advisable to clearly show the management structure, list the list of departments, provide a diagram of their subordination and interaction. It is important to name the organizers of the enterprise, its owners (owners), those managers on whom the stability of its work and its image in the market depend.
Step 2
According to the All-Russian classifier of forms of ownership (OKFS), any enterprise is characterized by forms of ownership (state, municipal, private, etc.), according to the All-Russian classifier of organizational and legal forms (OKOPF) - by this form of activity (OJSC, LLC, etc.) … Indicate these positions. Next, describe the priority activities that will generate the most profit. When characterizing a product, it is important to describe its purpose, quality, reliability, give the main technical and economic characteristics, and comply with legal requirements. It is necessary to indicate what types of entrepreneurial activities the company has licenses for and for how long.
Step 3
Information about the number of employees, the degree of infrastructure development (engineering networks, transport services) is important; economic ties (proximity of suppliers of raw materials, consumers). An important part of the information is the main financial and economic indicators of activity: the cost of fixed assets, sales. In the description, it is necessary to assess all types of resources: equipment, inventories, intangible assets, debt and own funds.
Step 4
When describing a company, it is important to emphasize the main goals of its activities. In this case, the goals are understood as the predicted results of the work. Goals define and define the specifics of the business. The goals can be economic and social, in terms of time - short, medium and long term. They must be measurable, linked to resources, the position of the enterprise in the market, and must be achievable. Specific goals should be expressed in quantitative terms - for sales, income, profits (in%), growth rates of production volumes, services. It is recommended to list firms, organizations with which formal and informal contacts have been established on the supply of raw materials, sales of products, cooperation in the field of crediting, audit, etc.
