If you decide to open your own store where children's clothes will be sold, you will need both good taste for its design and functional thoughtfulness of the premises. It is necessary to approach the matter in such a way that it would be pleasant to enter the pavilion not only for the child, but also for his parents.
Instructions
Step 1
First of all, decide on the age category. If you only want to sell baby clothes, the design should be directed towards the parents. As a rule, children are not taken to such a store. Expect pregnant women to be ideal buyers. Prolactin (the hormone of motherhood) released in their bodies makes them feel touched by cute baby things and pictures of babies. So make sure the store has a relaxed atmosphere, furniture and walls painted in pastel colors, posters of babies everywhere, and educational brochures on the benefits of breastfeeding and the diet of expectant mothers.
Step 2
It's another matter if your main audience is children aged 4 and older. Here you need bright colors, big toys. At this age, guys, as a rule, do not react to pastel colors, so choose cheerful shades for decoration. A play corner with pencils and coloring books will help to cope with tomboys. It would be nice to complement the interior with soft toys and cars. And no breakable or fragile objects or sharp corners.
Step 3
If your store will include clothes for children of all ages, you need to take care of every customer. First, break down the territory by age. You can make special signs at the top to make it easy for buyers to understand. Design the part for newborns taking into account the needs of pregnant women, put benches so that you can rest. Make the kindergarten department bright, equip a children's corner, limit the arena. Take school clothes to a separate place, make it serious, because it is very important for schoolchildren to feel that they are already adults. Each department should stand out well so that shoppers don't wander around looking for the right products. It is also better to make fitting rooms separate for each part. Newborns do not need fitting, here you can only put a changing table for those who still came to the store with a baby.
