A wholesale store differs from a retail store primarily by its customers. Wholesale store products are purchased for sale by retail stores. Thus, by opening a wholesale store, you become a supplier.
Instructions
Step 1
In general, opening a wholesale store is similar to opening a retail store: you register, start an advertising campaign, look for a room and get all the necessary documents for it, negotiate with suppliers. hire staff and sell goods. Much depends on the product: for example, a wholesale grocery store needs special equipment, a room in which it will be possible to store food so that it does not deteriorate. If you are opening a wholesale clothing or footwear store, then you only need a room.
Step 2
If for a retail store the choice of premises is very important (after all, if the store is not in a "brisk" place, then it will simply not be entered), then for a wholesale store, any premise is suitable, in which it will be possible to place a fairly large amount of goods. Thus, you can save on rent: representatives of retail stores will come to you at any more or less accessible place, or you yourself will deliver the goods - of course, for an additional fee.
Step 3
A wholesale store needs an advertising campaign aimed at the business (i.e., other stores) and not directly at the consumer. Many entrepreneurs opt for online advertising (for example, contextual advertising). As a rule, this is not very costly and efficient, since stores often look for suppliers via the Internet.
Step 4
Your suppliers should be directly manufacturers of goods - factories, factories, etc. Wholesale stores buy large quantities of goods from them for sale. Wholesale store staff usually receive a solid salary, with no interest in sales, since sellers do not have the task of attracting as many buyers as possible.
Step 5
To open a wholesale store, you will need to obtain a fairly serious amount of documents. These are, firstly, documents on the registration of your store - constituent documents. You can register with the tax office yourself or provide this to one of the many law firms that do it. Secondly, some of the documents will need to be obtained from the municipal authorities - these are permits for the store. In Moscow, they are usually issued by the prefecture. Sanitary and epidemiological documents are issued by Rospotrebnadzor. If you sell alcohol or other products that cannot be sold without a license, then you will need to obtain a license to sell it from licensing authorities. In general, it can take up to six months to obtain all the necessary documentation.
