It's hard to imagine your existence without a cell phone. Almost no person can do without it. And the rapidly developing progress will continue to provide profit to stores selling mobile communications for a long time to come.
Instructions
Step 1
It is very difficult to enter the cell phone market and take a stable position there. This is due to the fact that large network companies have taken a large share of the market. But they are popular mainly in big cities. In small towns, where retailers rarely open their stores, you have every chance of success.
Step 2
Choose a room. It may not be too large, a 20-25 sq. M. Sales area is sufficient. meters. The premises can be located in the city center, where there is a large flow of people, or in a densely populated residential area. If your store will be located in the center, do not be afraid of competitors' neighborhood. After all, usually customers do not make a purchase at the first store they come across, preferring to familiarize themselves with the prices and assortment in several outlets.
Step 3
After the choice of the premises has been made, visit all the necessary instances. The store must be equipped with a fire and security alarm system. The presence and serviceability of the cash register is checked by the tax authorities, and the consumer protection department will check the correctness of the design of the buyer's corner.
Step 4
Equip your store with everything you need. To sell cell phones, you will need glass-door racks, a counter for the seller, and a table for buyers where they can take a closer look at the product.
Step 5
Select the assortment of the store. Advertising is a good shopping incentive. Therefore, choose phones from those manufacturers who have advertised themselves well and whose name is widely known. The assortment should be designed for consumers of different ages, sex, wealth, lifestyle. In addition to cell phones, do not forget about accessories for them. Various covers, bags, key rings, straps - all this can bring additional income to your store. If you are going to trade in SIM cards, you will have to conclude agreements with mobile operators. Of course, it is much more convenient for buyers to choose a phone and immediately buy a card for it.
Step 6
Take care of staff recruitment. As practice shows, it is better to take male sellers to stores selling cell phones. As a rule, they are better versed in the technical characteristics of the presented models. And the success of your business will largely depend on this.
Step 7
Among the advertising media for a cell phone store, use a good signage, distribution of promotional leaflets, posting advertisements on television and in print media.
