Business owners always want to make more and more profits. This is how manufacturers aim to increase sales. In order for the sales volumes to be high, it is necessary to have a well-developed sales network, but it is even more profitable to sell goods in bulk.
Instructions
Step 1
First of all, you need to take care of competent advertising. If your company does not yet have its own website, then this problem should be resolved. It is best to entrust its development and promotion to specialists who have proven themselves in this market. To do this, provide them with all the necessary information about your products, prices, working conditions with wholesale buyers. It is better if your site is not just informational, but provides an opportunity for consumers to make purchases on the spot.
Step 2
In order for your ad to reach as large an audience as possible, you need to devote a lot of time and effort to its distribution. Therefore, it is advisable to hire a competent advertising manager. It is he who will have to determine which tools will attract more wholesalers. Depending on the type of products sold, you can actively use outdoor billboard advertising, posting ads in online catalogs, specialized media, ad subsidiaries. You must also have a set of printed materials: business cards, brochures, catalogs with full information about the product being sold.
Step 3
To attract wholesalers, it is necessary to create favorable conditions for them. This can be not only discounts, but also special services, provision of additional services (for example, free transportation, posting information about them on your website).
Step 4
To sell more, hire a few people to cold call your prospects, send out commercial offers, negotiate deal terms. It is also possible to create a network of sales representatives dealing with customer visits in each specific region.
Step 5
The original move to increase wholesale sales is the organization of a network of franchisees. To do this, you just need to sell a franchise for a reasonable fee, help buyers organize a business, and provide them with special conditions. In addition, you can give them your product for sale.
