Most entrepreneurs make the same mistakes that crash their business. According to statistics, 90% of enterprises are closed before they have worked for a year. Here are the top 8 mistakes aspiring entrepreneurs make.
Instructions
Step 1
Lack of customer care. Step into the shoes of the buyer and think about what problems he might face? The customer, upset by the inconvenient delivery time or lack of package for the goods, will not want to contact you anymore.
Give the client something that he does not expect from you, and he will gladly make a second order, and maybe he will recommend you to friends.
Step 2
Lack of advertising. A serious mistake entrepreneurs make is that they believe that the success of a business depends on the product. It does not matter at all what you are selling, socks or some popular novelty. No ads - no clients.
If you don't have money for advertising, post information about your company on social networks, tell your friends and family about it. Recently, large bulletin boards, for example, AVITO, have been very popular, post information about your products there. And, of course, create a website so that you can be found on the internet.
Step 3
Negative attitude towards new ideas. Remember, in our world only those survive who can adapt to the constantly changing conditions of life.
Do not be afraid to apply new ideas, because the future of your business depends on them. For example, it is not necessary to buy a PBX (telephone exchange) for your small office, it is better to rent a virtual PBX - it is more convenient, reliable and cheaper.
Do you have 10 employees who need MS Office? Rent it (MS Office 365), the problem will be solved for only 500 rubles per month.
Changing your mindset is the hardest, but also the most important, step you need to go through to make your business successful. The books of such famous people as Robert Kiyosaki, Mile Dell, Donald Trump, etc. can help you with this.
Step 4
Savings on specialists. Some tasks (bookkeeping, buying a ready-made business, etc.) are very difficult to solve without the help of a specialist. Yes, you will have to spend more money, but the result will be not only solving the problem, but also gaining valuable experience in an unknown field of activity.
An important mistake of individual entrepreneurs is the desire to understand accounting issues without the help of a professional. You must understand that a competent accountant will not only teach you how to pay taxes correctly, but will also help you to reduce them.
If you have money problems, use online accounting, for example, Elba or My business. For just 1000 rubles a month, you will get a full-fledged accountant who will not only answer any questions, but also help you fill out all the documents correctly during a remote connection to a computer.
Step 5
Lack of automation. A company is a place where every business has its own employee. Delivery of goods is handled by a courier, calls are received by a manager, legal issues are resolved by a lawyer. Loners trying to do everything on their own get bogged down in routine work and ruin not only business, but also their health.
Can't hire employees? Take advantage of outsourcing companies. Many courier services, in addition to delivery, offer services of a virtual manager, warehouse storage, online store management, etc.
Step 6
Quick withdrawal of profits. Most of the revenue (from 50%) must go into the company's turnover in order to ensure its full growth.
When you have an extra 3-4 thousand rubles in your hands, you immediately have a desire to spend them. Protect yourself from this by using one tricky trick - buy a wallet or envelope and put your business money in it. It will be emotionally difficult for you to take money out of this wallet, knowing that it does not belong to you, but to your business.
Step 7
Registration is too fast. Do not rush to register as an individual entrepreneur until you are sure that the business is generating a stable income. Otherwise, premiums will be an unpleasant addition to your losses.
Step 8
Lack of tenacity. This is the main mistake aspiring entrepreneurs make. Most companies are shutting down simply because their owners abandoned the fight too quickly.
Remember, business is a constant struggle. And not only with problems, but also with oneself. Be unshakable in your aspirations and success will inevitably overtake you.
