The interior design studio provides services in demand today to create a unique "face" of both private houses and apartments, as well as premises for business. In order to open your own studio and support people in their desire to give their homes aesthetic consistency, you must first of all select professionals for your team and skillfully organize their work.
It is necessary
- 1. Office for a studio
- 2. Specialized office equipment
- 3. Design software package
- 4. Two experts in interior design
- 5. A well-optimized website
Instructions
Step 1
Equip an office that will house an interior studio, equip workplaces for designers. The best option is a small office space in one of the city's business centers. Among the standard set of office furniture and equipment, non-standard in a design studio should be personal computers - more powerful and larger as possible.
Step 2
Purchase the software you need to create your interior design. 3D Max, AutoCAD, Adobe products (Photoshop, Illustrator) - the software that the studio cannot do without. It is necessary to use licensed software, not only striving to comply with the "letter" of the law, but also simply being guided by common sense - problems with low-quality "software" are clearly not included in your plans.
Step 3
Think of all the designers and architects you know and think about which of them could work in your studio. If, as a director, you yourself have extensive experience in the field of interior design (and this is most likely the case), then you probably know such people. Another question is that an experienced specialist will ask for a large salary, but novice designers will agree to a more modest salary. At first, in addition to the director (part-time owner), at least two designers must work in the interior studio.
Step 4
Deploy an active client search campaign - given that you have a lot of competitors, you will have to fight hard. Create a website with the help of third-party wizards and ensure that it is ranked in the top ten in search engines (in the regional ranking) for queries related to the creation of interior design. Internet marketing will be the most effective way of promotion, given the abundance of specialized forums in the network where you can "light up". Sectoral print media are also important, but this is the second point.
