The demand for professional and quality design services is constantly growing and still exceeds the supply. This type of business does not require large investments, which makes setting up your own design studio an especially attractive enterprise.
Instructions
Step 1
First, it is necessary to determine the direction of work: development of the corporate identity of the company, outdoor advertising, souvenir products, etc. Often, studios are opened by professional designers who have felt the strength to start their own business. But you need to keep in mind that you have to deal not only with creative work, but also with various organizational and financial issues.
Step 2
For a beginner design studio, a space of 40-50 sq.m. will be enough. Provision should be made for a comfortable environment for both employees (including good lighting) and future customer visitors. For these purposes, it is desirable to have two separate rooms. Think about the interior design - it should "speak" of both creativity and the presence of good taste in your design team.
Step 3
The bulk of the investments will be spent on the purchase of equipment. Pay special attention to special design monitors and technical parameters of computers: a powerful processor, a large amount of RAM and main memory, a high-quality video card, and others. The level of completed orders will largely depend on this. In addition, you will need office equipment (printer, scanner, copier), a telephone line and a dedicated Internet channel.
Step 4
The number of design studio employees is determined based on the scale and profile of the company. On average, 5-7 people are required. For certain types of work, you can resort to the services of freelancers, including in other cities and countries. When applying for a job, pay attention to the availability of design education and experience of the applicants. It is advisable to rely on the recommendations of their previous customers and their friends. In addition, include a manager on the staff who will act as a kind of intermediary between designers and clients. You can take on this role if you wish. It makes sense to outsource bookkeeping.
Step 5
The success of a design studio directly depends on orders and their quantity. At the initial stage, you can work with one or two reputable companies on a barter basis: you make a free design project for them, and they recommend you to their partners. Your site will also serve as a customer acquisition vehicle. Therefore, think about its device from the point of view of the user's needs. Submit examples of your work, estimated prices for services and contact information.
