Starting a business without a plan is like embarking on a long journey without a compass or map. Business success is largely determined by good planning. The specific type and content of a business plan depends on the goals that you set for yourself.
Instructions
Step 1
Determine the purpose of your business plan. In most cases, this document is developed to attract external investment. If you are pursuing this goal, pay special attention to the sections on financial planning and guarantees of return on investment. A potential investor who will get acquainted with the plan will also be interested in your experience and qualifications of the management team.
Step 2
If your main goal is to put your thoughts in order about the future of the business, pay attention to the execution of the sequence of actions provided by the plan. A good plan has a strict and clear structure that takes into account all the points related to the organization of the case. Break the plan into sections and stages, with deadlines.
Step 3
Describe your business idea and the factors that may affect its implementation. Indicate the reasons that, in your opinion, will contribute to the success of the business: previous positive experience, the presence of a team of professionals, financial support, a well-functioning sales system, etc.
Step 4
Make a financial plan for your future enterprise. Include the calculation of funding requirements, types of costs. Consider several sources of investment. Indicate the amount of your own funds that you intend to invest in the business. It is important for a potential investor to know that you are directly financially involved in the project.
Step 5
Prepare a marketing section. Describe the ways you plan to use to market your products or services. Consider several methods of promotion, including modern methods of advertising on the Internet. Indicate who will be responsible for this area of the project.
Step 6
Include in the business plan a description of the possible risks and the proposed ways of managing them: property insurance, the availability of an additional credit line in the bank, moving to another market segment, etc. How long your business will exist largely depends on the correct foresight of possible negative events.
