Most of humanity cares about their appearance, paying special attention to the beauty of the face and body. They spare no time, effort, or money to improve their appearance. Therefore, the cosmetic business always has a high level of demand and, therefore, profitability.
It is necessary
- - business plan;
- - registration and permits;
- - premises;
- - equipment and consumables;
- - staff;
- - advertising.
Instructions
Step 1
To open any business, you need to draw up a business plan. Calculate the profitability of the future beauty salon by evaluating investments, fixed and variable costs, and turnover. A good business plan is already half the battle, because the business remains only for the implementation of the idea clearly described point by point.
Step 2
Register with the tax office. You can become an individual entrepreneur or founder of a legal entity. Pay special attention to the choice of taxation system. It is most profitable to pay tax on imputed income or work with a simplified taxation system.
Step 3
Purchase or rent suitable premises. It should be located in a passable place, best of all in the city center, with a good approach and driveway. When choosing, be sure to consider the presence or ability to connect communications.
Step 4
Purchase all the necessary beauty equipment. If you are not a professional in this matter, seek help from a specialist who will work for you.
Step 5
Find suppliers of various cosmetics and other consumables and conclude contracts with them.
Step 6
If you are not going to serve clients yourself, then you should find a good beautician. For a beauty salon specialist, a basic medical education and a medical book are required. It is desirable that the future employee has a diploma of completing additional courses in the last two to three years.
Step 7
Make a price list for the services of your salon. When developing it, you should focus on the target audience you want to work with, the size of the costs and the prices of competitors.
Step 8
Before starting work, obtain permits from the sanitary-epidemiological service and the fire department.
Step 9
Take care of the promotion of the salon. Make use of all available types of advertising: hang up a flashy sign, put up a pillar, place ads in local periodicals, post ads in designated areas, hand out leaflets on crowded streets, post information on the Internet on your page. Be sure to make a set of business cards, they can not only be given to visitors to the salon, but also distributed through hairdressing salons, tanning salons and similar establishments. Don't forget about various promotions and discounts for regular customers.