Business cases are specific problem situations that need to be analyzed and possible solutions to be found. A similar methodology is used as a training tool in postgraduate education in management, as well as a tool for assessing aptitude in business.
Instructions
Step 1
As with any task, a business case must first be read at least twice. The first time - quickly run your eyes to understand the main idea, the second time you need to read the text more slowly, emphasizing the most important points and paying attention to the numbers.
Step 2
Separate facts from opinions. The former are presented as indisputable, but the latter are just the subjective points of view of individuals. At the same time, opinions should in no case be neglected, since they may hide the essence of the problem, perhaps the most difficult detail of the case.
Step 3
When solving a case, a manager must determine why this problem has arisen at all, it is necessary to correctly "diagnose", that is, to identify the essence of the problem. At the diagnostic stage, you should make every effort. If possible, examine the circumstances under which the problem situation arose. Be careful: you cannot use data that is not specified in the task conditions, if it is not provided. Having formulated the main problems and made a "diagnosis", you can write them down so that the discussion does not deviate from the conditions of the case.
Step 4
Develop a wide range of options for resolving a problem situation, sometimes they say that at this stage you need to "generate a tree of alternatives." A serious business case, as a rule, contains more than one problem, and you need to generate several trees - one for each problem.
Step 5
Evaluate the options and choose the one that suits you best. At this stage, you should assume how each of the proposed solutions to the problem will affect the development of events. If the conclusions made are unclear, there is no more or less firm confidence in the effectiveness of the analyzed option, it is better to discard it.
Step 6
You may be asked to make an implementation plan for the proposed solutions. Therefore, it is worthwhile to foresee this nuance in advance and offer executable recommendations. When presenting conclusions, it is important to convince the audience that they are correct, so make your presentation as clear, direct and concise as possible.
