The work of a beauty salon is unthinkable without the appropriate equipment. The working area includes many pieces of equipment: hairdressing, beauty and massage equipment, furniture, tools and materials. The choice of equipment for the salon is a rather troublesome business, requiring a thoughtful, balanced approach and taking into account the peculiarities of the production process.
Instructions
Step 1
Begin by conducting extensive information "intelligence". To get an idea of the market for the equipment you need, review the information on the manufacturers' websites. Subscribe to several professional magazines covering the beauty industry.
Step 2
Find an opportunity to attend trade shows featuring all sorts of salon equipment, materials, and professional cosmetics. Chat with brand representatives, stock up on brochures and price lists, watch a demonstration of various procedures performed on the equipment you need.
Step 3
During your marketing research, do not rush to purchase specific equipment. Analyze the collected information in a relaxed home environment, where you will not be distracted by tempting offers of discounts, installments and seasonal promotions. Hasty decisions can be costly in the end.
Step 4
When considering proposals for the purchase of equipment, be guided by the general concept of your salon, its area, the number of offices. Match the choice with the range of services offered. Keep in mind that the quality of this or that piece of equipment should correspond to the level of the beauty salon.
Step 5
Make sure the equipment matches well with each other. So, the device for myostimulation may require equipment for lymphatic drainage. A combination of techniques aimed at solving similar problems will give the best result and will allow us to offer clients comprehensive programs. Avoid using conflicting techniques that require different equipment.
Step 6
When choosing equipment, make sure that it meets the ergonomic requirements, that is, it will be convenient for the specialist and the client. This is especially important when carrying out lengthy procedures that require significant effort. If the master's back gets numb while working, then there is no need to talk about the high quality of the provision of services.
Step 7
Finally, pay attention to the availability of the warranty period, during which the equipment you like can undergo preventive maintenance and repair. An advanced after-sales service can make purchasing relatively expensive equipment more cost-effective and profitable in terms of overall cost.
