Are you planning to open your store in St. Petersburg? Before jumping into action, familiarize yourself with the work of your competitors and draw up a detailed business plan. This will help you avoid future problems with the operation of the store.
Instructions
Step 1
Decide which product you are going to sell. Find out how things are with the goods of this range in St. Petersburg. Even in such a large city there may be interruptions in the sale of domestic or foreign products - everywhere or in certain areas of the city. Do research on potential competitors. Pay attention to where their stores are located, how long they have been operating, what assortment they adhere to and why.
Step 2
Make a detailed business plan. Even if you have sufficient funds, and you do not need loans or investments, a clear procedure will help you to foresee all possible nuances. For example, if you are looking to rent a space in one of the sleeping areas, find out if a large chain store will appear nearby in the near future. Indeed, in this case, you will have to either repurpose your trade, or change the address. Both that, and another will require considerable expenses.
Step 3
If you are interested in support from the administration of St. Petersburg as a start-up entrepreneur, contact the Committee for Economic Development, Industrial Policy and Trade. Start support includes the necessary training and assistance in registering a business.
Step 4
Find a place to trade. The best option is to rent premises in one of the shopping centers. After all, you will not have to worry about building communications, or about carrying out unloading and loading operations, or about registering your store's sign. You can decide on all this by concluding an agreement with the administration of the shopping center.
Step 5
Please note: if you want to open a store with an area of up to 150 sq. m, then you will have to switch to UTII in St. Petersburg, regardless of whether you are registered as an individual entrepreneur or a legal entity. However, UTII will not be applied if you own a trading company on the basis of an agreement on joint activities or trust management of property (Tax Code of the Russian Federation, chapter 26.3 of article 346.26-346.33 and the Law of St. 2008).
Step 6
Prepare and equip the selected premises in accordance with the requirements of Rospotrebnadzor for your types of goods. Enter into contracts with suppliers of goods, having decided on the volumes and delivery schedule. You may want to sign a cooperation agreement with one of the St. Petersburg wholesale stores selling customs confiscated goods. If you have all the permits, it will cost you much less than purchasing a similar product abroad. Contact Rospotrebnadzor again, if necessary, to obtain all certificates and licenses for the product. Obtain a certificate of registration of your company in the register of trade organizations.
Step 7
Make sure that only qualified salespeople work in your store. Send applications for the selection of specialists to the recruitment agencies of St. Petersburg. Contact the agency in order to competently organize an advertising campaign and interest potential consumers.
