The name of the store should be simple and attractive in pronunciation, spelling and, if possible, memorable and original. The name is, in fact, the main advertising tool of the outlet, therefore it is desirable that it does not carry ambiguity and at least indirectly informs about the main direction, i.e. the offered product. You can come up with a name for a clothing store, not only by connecting your imagination, but also by observing certain rules.
Name and surname
Use the name or surname of the outlet owner in the name of the clothing store. For example, “Clothing store“Anna”,“Clothes from Max”,“Ivanovsky”(from Ivanov),“Petrovsky”(from Petrov), etc. You can get creative and generate a store name from the first and last names of family members or co-owners. For example, "OlArt" (Olga and Artem), "Vital" (Vitaly and Alexander), "Zhani" (Zhanna and Nikolay). There are hundreds of options. The main thing is to get it sonorous and beautiful.
For the name of a clothing store, just beautiful names are quite suitable. For women's clothing - "Marina", "Julia", "Elena", "Natalie", for men - "Vitaly", "Maxim" ("From Max"), "Borislav", for children - "Mashenka", "Ksyusha " etc.
Neighborhood or street
If the microdistrict or street where the store is located has a beautiful name, you can give the outlet a similar name: "Yubileiny", "Zapadny", "Clothing store on Solnechnaya". Avoid stereotypes and absurdities ("Clothes on Krupskaya"). You can also use other local names - rivers, lakes, mountains, etc.
The target audience
Come up with a name for your store, taking into account the target audience - the people who target the range of clothing offered to customers. What do you sell? Women's outerwear? Men's suits? Demi-season coats and raincoats? Home clothes? As they say, dance from the stove: "Empire of Costumes", "Elegant", "Lady Autumn", "Lady Chic", "World of Coat", "Gentleman", "Podium", etc.
Foreign flair
Today, store names with the inclusion of foreign letters or whole words have become very popular. "OdezhDa", "Odezhdoff", "OdezhdaLand" (country of clothes), "Clothes-city" (city of clothes), CostumEmpire (empire of costumes), Best-Apparel (best clothes). The main thing is not to go too far and not make the store a laughingstock because of the awkward name.
Literature to help
Look through the documentary or fiction works of famous writers, historians and find out what signs were placed above the front doors of their shops by merchants selling clothes. Often they bore the names of the owners, but there were also "Best Suits", "Zaitsev's Passage", "European Fashion", "Fashion Shop", "Fashionable Clothes Sought after."
Associations
Come up with a name for a clothing store using associations that arise in the minds of consumers for a particular product. What associative array can be built in relation to, for example, a summer clothing store for women? Summer, sarafan, heat-July, beach, relax, summer clothes, coquette … Or about a store of jackets and raincoats: spring-autumn, rain, raincoats, weather clothes, fashion according to the weather, off-season, wind rose … If you build a wide associative row, something is sure to lead you to a suitable name for your store.
Finally, you can use the names of the Greek gods (Zeus, Dionysus, Aphrodite, Adonis) for the name of the store, as well as simply sonorous, beautiful and bright words and phrases that have nothing to do with clothes, nevertheless, evoke positive emotions and consumer favor: "Aelita", "Venice", "Madame Bovary", "Sakura", "South Wind", "Malibu", etc.
