To win a tender, it is important not only to produce great products or provide impeccable service, but also to keep up with the news in the professional area of your company. This will help you to be aware of where and when the tender will take place, as well as how best to modify the activity so that it meets all modern requirements.
Instructions
Step 1
To keep abreast of the new products of the professional industry in which your company operates, visit the annual salons and exhibitions, where all the innovations are presented. Under the guise of a client, you communicate with representatives of the organizations participating in the event. Ask them to tell in detail what their company does, what technologies it uses. This way you will be able to reorient the direction of your own company in time, so as not to be overboard at the next tender.
Step 2
Participate in specialized exhibitions by renting an area there and building a stand. This will help you attract new customers and stock up on the contacts of those who intend to conduct a tender. To interest potential partners, bring to the event all samples of the products you produce and prepare a portfolio for all types of services. Also, send the best performing salespeople to the show. They know how to conduct a conversation in such a way as to interest the interlocutor in purchasing a package of services from your company.
Step 3
Based on the data collected, make a list of companies that are expected to conduct the tender. In front of each, indicate the contacts and what exactly could be of interest to them as customers. Prepare a short portfolio that is different for each organization. Contact personified. Better if you can get hold of the phone and email address of the CEO or commercial director, as well as the employee directly responsible for the tender. Send them your prepared presentation. If potential partners familiarize themselves with the activities of your company in advance, the chance of winning the tender will be greater.
Step 4
Follow the companies conducting the tender using the site https://www.tenderer.ru. As soon as you see that some company is looking for a contractor, send them a general portfolio and call the indicated numbers. Make an appointment to discuss the terms of future cooperation. Promise discounts for large volumes of work, as well as for a long-term contract. This will help you to be among the companies that won the tender.