To become a real expert in the world of information business, you definitely need to work on a mini-book in your chosen niche.
What does it give?
- Subscribers' email addresses.
- Helpful advice and positive feedback from readers.
- Sells new courses, trainings, seminars, because subscribers want more information.
- Targeted traffic.
There is one very important law here: if a book is really useful, clients will start sharing it, talking about it, advising it, making an advertisement, and forwarding it to each other. The word-of-mouth principle is very effective here. Tested in practice.
First, work on a free mini-book, and then on a real masterpiece that can be put up for sale. It all depends on the goal that the Internet entrepreneur sets for himself: if there is earnings, then you need to sell for a decent price, if you search for subscribers and potential customers, then you need to distribute books for free.
The problem is that a minimal percentage of subscribers are willing to pay money for information. Therefore, it is better to sell 200 copies for 1,000 rubles than 230 copies for 100 rubles.
Book creation process: basic rules
The book should be interesting, useful and useful.
The topic should not be taken out of your head. You just need to study and compile a list of the most popular questions that come from readers. Analyze them, divide them into chapters.
The title and structure of the book are developed. Next, you need to take the most popular questions for each chapter and record the interview (5-10 questions), transcribe and the draft is ready.
Grinding the text. You can polish the text yourself or entrust it to a literary editor. After the work done, you can start designing the book: selection of pictures, pdf format, etc.
Start each chapter with a new illustration page. Text will be better understood by breaking it down into short paragraphs, adding more colorful lists, and putting all important thoughts in separate frames. Those. to make the reader attracted by the text, and not repelled, so that he can highlight the main thing and quickly memorize.
A book is unlikely to come out if you plan it for a long time. The book should be written immediately, not someday. This is not just a rule, but a law. Therefore, it is better to start right away than to stretch this process over several years. You shouldn't put it on the back burner, otherwise it won't work. Only now, at this moment, at this moment.